Gaining a competitive edge through hybrid IT

How hybrid IT keeps the companies that utilise it ahead of the pack

The most successful companies can rapidly execute ideas, ensure that their data is a valuable asset, and do all of this while keeping costs in check.

Many such companies are looking towards the cloud to continue their growth and boost their productivity, but moving from on-premise data centres to a pure cloud environment is not right for every workload.

That is why hybrid IT – a combination of private cloud, public cloud, and traditional IT – is seen as the future of IT infrastructure. As such, most businesses use a mix of traditional IT and cloud services, combining elements from both ends of the spectrum to meet their business needs. The size of the worldwide hybrid cloud market is now expected to reach nearly US$92bn (£72bn) by 2021[1].

In the traditional IT model, using cloud services is primarily a cost-saving decision, but with the hybrid IT model, using cloud services is more about building agility, flexibility and innovation at top speed. Hybrid IT does this by providing delivering on key business goals and outcomes.  

Increase customer engagement

Customers are the lifeblood of any successful business and with hybrid IT businesses can increase the satisfaction and loyalty of customers.

The performance of a business’ applications and online presence is vital in attracting customers and retaining their trade. What hybrid IT provides is the ideal balancing act of cost, flexibility and control to engage customers.

A properly implemented hybrid cloud enables customers to benefit from both private and public cloud models. For example, a business can use its private cloud with its faster internal network and increased privacy for mission-critical, private data, while using its public cloud network for more innocuous tasks such as sharing resources, backing up private data and hosting low-security data.

Hybrid IT enables businesses to make decisions based on what will increase customer engagement to the greatest extent, by deploying applications, creating portals and building fresh customer interfaces.

Being agile

Increasingly, chief technology officers realise that fully localised or on-premise infrastructures make their organisations less agile in an ever-changing marketplace. The major business outcome that hybrid IT enables is the agility to better compete in rapidly changing marketplaces.

Hybrid IT increases business agility by allowing businesses to expand and contract

infrastructure as needed. There is agility, flexibility and speed built into the hybrid IT model. It allows businesses to prototype, test, explore and experiment fast.

Considering how much of a competitive edge that speed and agility provides, hybrid IT is seen as the fuse light to explode growth and to stay ahead of rivals.

Staying compliant

Recent years have seen a glut of most high profile security breaches and large scale data leaks. The introduction of the General Data Protection Regulation (GDPR) also raised awareness of the importance of personal data.

Security concerns and data breaches can be deeply detrimental to businesses, resulting in lost profits and long-term reputational damage.

However, as new security capabilities are needed and fresh compliance is introduced, such as GDPR, then hybrid IT gives businesses the scalability to add on new cloud capabilities to handle a changing compliance landscape.

Lowered costs

With hybrid cloud, companies can place each workload in its optimal environment, which has the effect of reducing costs for the business.

Integrating public cloud with private systems allows organisations to take advantage of pay-as-you-go public cloud pricing models to handle high-volume batch computing jobs and sudden traffic spikes while maintaining control and predictability with owned infrastructure.

Manage it well

Every great team needs a top manager. And when it comes to hybrid IT management, the same rule applies.

If you take an offering such as HPE OneSphere, an as-a-service hybrid cloud management platform that builds clouds, deploys apps and gains faster insights. It simplifies the management of hybrid cloud and on-premises environments.

Using HPE OneSphere, businesses can increase automation by minimising manual tasks, enabling fast and consistent deployments. It also provides more control by reducing complexity, minimises risks with consistent internal governance, and give developers direct access to public cloud resources in a safe and secure way.

Finally, it boosts the ability of a business to analyse its operations by using real-time visibility and insights alongside consistent cost reporting and analytics across the hybrid cloud estate.

By using the right hybrid cloud management platform, businesses can build agility, unlock flexibility and drive innovation to gain a true competitive edge through hybrid IT.

Contact our HPE sales specialists today:


Click to sign up to Ingram Micro's emails